• Building trust anywhere: A collaborative media strategy by CID Communication

    One of CID Communication’s clients was looking to expand its presence in the local regions as part of its 2024 business plan. The challenge lies in how to effectively engage the mainstream and community media to further boost brand visibility and nurture connections with potential customers.

  • Media Maneuvers: Proper handling of media collaboration during typhoon season

    While some might see the rainy season as the perfect bed weather, in the Philippines, wet monsoon brings a different reality.

  • Mastering crowd engagement: How to effectively reach your intended audience

    Esnyr Ranollo, an emerging content creator, started his career on TikTok with engaging and relatable videos. Esnyr draws in viewers by using nostalgia and humor in reenacting familiar high school experiences.

  • Nurturing strong media relationships for effective communication

    CID builds trust and collaboration with Media

  • From inscriptions to social media: Tracing the evolution of Public Relations

    CID journeys through the years and beyond!

  • The Power of Communication: Connecting people and building compassionate communities

    World Communication Day empowers mass media to mold society's perception.

    May is indeed a vibrant month for festivals in the Philippines. Notable fiestas include Pahiyas Festival in Quezon Province, Magayon Festival in Albay, and the famous Flores de Mayo.

  • BEING PART OF CID: WHAT I LOVE ABOUT MY JOB

    November 14, 2019: I started working as an administrative and financial assistant at CID Communication. I never thought I'd be where I am now, but thanks to Ms. Aileen Gatdula,

  • Beyond the spotlight: Unveiling the untold stories behind their success

    March marks National Women’s Month in the Philippines, a time to reflect and celebrate the remarkable contributions that women have made in forging gender equality. This dedicated celebration honors every woman’s achievement across fields as diverse as science, transformative technology, bridging the digital gender gap, and shaping the landscape of economics, politics, and media. CID Communication has wholeheartedly pledged to stand by and uplift all women.

  • Life Update: 3 Years in PR Expanded My Career Horizon

    I started my career in Public Relations in Feb 2021. 

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